"Absolute win-win situation"
Horst Rettig, Managing Director of münchen.tv: "Ice Hockey has a tradition of over 120 years in Munich and is becoming increasingly popular in Germany. We are delighted to be a partner of the three-time German champions and, to date, the only German finalists in the Ice Hockey Champions League. With the long-term cooperation, both EHC Red Bull München and we have the opportunity to bring the sport and the players closer to the fans, and at the same time we are expanding our portfolio. An absolute win-win situation for both sides."
Christian Winkler, Managing Director Sports Red Bull Eishockey: "münchen.tv is the logical regional TV partner for our club. Especially media with regional roots are important for us. We will bring the most beautiful sport in the world even deeper into the consciousness of the many sports enthusiasts in Munich and its metropolitan region."
münchen.tv is the metropolitan broadcaster for Munich and the Oberland region and is operated by München Live TV Fernsehen GmbH & Co. KG. A total of 1.8 million people can receive the münchen.tv program. The station is watched daily by over 200,000 viewers via cable, satellite, DVB-T2 and IPTV.